COLUMBUS, Ohio – Capital University Director of Athletics and Recreation Dixie Jeffers announced that Capital Athletics will enter a five-year partnership through BSN SPORTS, to make Nike the official apparel, footwear and uniform provider to Cap Athletics. BSN SPORTS will also serve as the official equipment provider.  The agreement, which will commence in July 2020, is part of BSN Sports Collegiate Select program, which aims to make BSN SPORTS a one-stop provider for all collegiate athletic, intramural, club and staff apparel and equipment.

The agreement includes numerous incentives in the form of discounts and rewards along with incentives for on-field achievements and additional marketing, branding and promotional opportunities.

"We are incredibly excited to expand our relationship with Nike and BSN SPORTS," said Director of Athletics and Recreation Dixie Jeffers. "This partnership gives Capital Athletics an opportunity to maximize our spending dollars for every program and promote a unified Cap Athletics brand. Our relationship with BSN has been longstanding and positive, but this move is far more comprehensive and gives us the opportunity to wear a product many athletes are already wearing, but to do so while benefiting the entire department and our fans, economically."

"Our longstanding relationship with Capital University and its incredible athletic department is very important to us, and we're beyond excited to expand our partnership for many years to come" said Todd Northrop, Vice President of BSN SPORTS Collegiate Select. "Not only will we provide the finest apparel and athletic products to all athletes associated with Cap Athletics, but we'll also work tirelessly with coaches to put time back into their day so they can spend more time impacting students' lives on the field or court."
ABOUT NIKE, INC.
NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned NIKE, Inc. subsidiaries include Converse Inc., which designs, markets and distributes athletic lifestyle footwear, apparel and accessories; and Hurley International LLC, which designs, markets and distributes surf and youth lifestyle footwear, apparel and accessories. 

ABOUT BSN SPORTS
BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 2,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com.

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